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		<title>Uvex Take-Off, the strength of simplicity</title>
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		<pubDate>Sun, 09 Jan 2011 11:13:07 +0000</pubDate>
		<dc:creator>Stephan</dc:creator>
				<category><![CDATA[Sports Innovation]]></category>

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		<description><![CDATA[This year&#8217;s winner of the ISPO European Ski-Award is a brilliant example of tackling a apparently complex problem with a astonishingly simple solution.]]></description>
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		<title>Jabulani, the perfectly shaped ball?</title>
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		<pubDate>Fri, 23 Apr 2010 17:34:07 +0000</pubDate>
		<dc:creator>Stephan</dc:creator>
				<category><![CDATA[Sports Innovation]]></category>
		<category><![CDATA[football]]></category>
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		<description><![CDATA[As usual the World Cup Football means a brand new ball. A true revolution in ball technology seems to have been going on since the days of the traditional leather ball. Starting with Adidas&#8217;s Telstar in 1970, a whole range of new innovative balls have been produced by the German sports equipment giant.]]></description>
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